About us
When Manfred Bogdahn developed his first retractable leash at the beginning of the 1970s, he had no idea that he was laying the foundation for a very successful German family company with his invention...
The Idea
Those who decide to own a dog must consider the necessary exercise for their pet. But what happens when it is not possible to let him run without a leash? This is exactly the question Manfred Bogdahn asked himself and he came up with the ingenious idea to develop a retractable dog leash.
With an appropriate amount of pioneering spirit, Manfred Bogdahn began the construction of his first prototype. Not without consequences: he soon attracted the attention of other dog owners, and was swamped with requests for this unusual dog leash.
A business idea was born.
More than three decades later, the flexi brand is a household name for happy dog owners worldwide. Like nothing else, it stands for controlled freedom of movement and the greatest handling comfort.
With an appropriate amount of pioneering spirit, Manfred Bogdahn began the construction of his first prototype. Not without consequences: he soon attracted the attention of other dog owners, and was swamped with requests for this unusual dog leash.
A business idea was born.
More than three decades later, the flexi brand is a household name for happy dog owners worldwide. Like nothing else, it stands for controlled freedom of movement and the greatest handling comfort.
The Company
What began in 1973 with the starting mechanism of a power saw and two simple wooden shells has grown over time and has become a successful business venture. flexi today exports around 90% of its retractable leashes to more than 60 countries.As an internationally acting market leader, the company is conscious of its international responsibility. Thus, flexi products are exclusively manufactured in the German factory in Bargteheide near Hamburg – with one clear goal: to offer millions of dog owners around the world high quality and reliable dog leashes but also to offer many people a secure job in Germany.
Approx. 300 highly motivated employees ensure on a daily basis
that the flexi products are manufactured up to the highest standards and that they are continuously developed and perfected.
The result is a top product - Made in Germany.
